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LagunaBeach-Realtor.com
  
Helping you stage, market, and sell your Home
Home Staging

Before Staging After Staging
Home staging is the process of highlighting a home’s best assets while minimizing its flaws. Home Staging Professionals are trained to enter the property with the eye of a potential buyer, looking for negatives as well as positives. It is also about removing any distractions so that it can appeal to the largest number of potential buyers. That way, they can fall in love with your home and be much more inclined to make an offer and ultimately, a sale!
The two top proven benefits of staged homes versus un-staged homes is that in most cases, they sell faster and at a higher sales price. The reason for this is that staged homes appeal to a larger number of potential buyers, which increases the odds to receive an offer sooner. Staged homes also appear better maintained than un-staged homes – not only to potential buyers but also to home appraisers, which usually means a higher value appraisal of your home.
Statistics back up the benefits of home staging and currently staged homes. Another key benefit is that a home that is professionally staged from the first day on the market gives the seller an advantage during the initial weeks when interest is high and they are the most likely to sell their home. When homes remain unsold past the first month, realtors and potential buyers typically consider it less desirable and move on to newer properties on the market.
What is “depersonalizing my space” and what is the benefit?
As Home Staging Professionals, we encourage sellers to detach themselves from the property. Their home is now a product that they are selling. SELLERS - A house is NOT a home. Your home is NOT for sale, but your HOUSE is. When Staging a Home, we depersonalize the space so that buyers can envision their belongings in the space. We tell clients to start packing early and begin to envision themselves in their new space.
Depersonalizing a space means removing the majority of the homeowner’s personal preferences or memorabilia. Potential buyers cannot envision themselves living in your home if it looks like someone is already there. Stagers know how to remove anything that gets in the way of buyers seeing the nice features of the home as well as add the items that suggest the desired lifestyle you wish to highlight (i.e., setting a table with elegant dishes and stemware).

Before Staging After Staging
Is Home Staging similar to Redesign?
Staging is for the benefit of selling a home and not for actual living. For example, a television might be removed from a room because it visually looks better. Or in many cases, furniture is pared down to just the essentials so potential buyers can imagine their own furniture and style in the home and not be distracted by the furniture already in place. Family pictures and personal photos are taken down so the potential buyer can start picturing their own family living there. ReDesign is good for clients wanting to update their homes for their own enjoyment, not for selling.
817-658-1097 Southlake, TX 949-973-0850 Laguna Beach, Ca
Carrie Maniaci
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